Keeping up with consumer trends is the key to hitting it big in business. Whether you’re planning to launch a new venture, diversify your offerings, or test a promising product idea, knowing what’s hot in the market can make all the difference.
Wondering what people are searching for, buying, and talking about as the trendsetters of 2025? We’ve got you covered. Using insights from several consumer reports, we’ve curated the ultimate list of trending products to sell in 2025.
How to Identify Product Trends
Why wait to follow a trend when you can spot it early? Understanding consumer behavior through reliable data sources ensures you invest time and money in winning products.
To identify trending products to sell, we used the following tools and consumer reports:
- Google Trends reveals long-term search patterns and industry upticks. For this article, we explored Google’s Year in Search and Holiday 100 reports.
- The Pinterest Predicts report captures what inspires consumer decisions based on what users are looking for on Pinterest. In addition to reading that report, we suggest taking a look at Pinterest’s Trends tool for more insights.
- Exploding Topics identifies products with skyrocketing popularity that are about to hit the mainstream.
These product recommendations are data-based, helping you make smart business decisions.
For the list of trending products below, we picked some of the most popular and interesting items out there. That said, we’d highly recommend checking out these consumer reports for more details and product ideas.
Also, make sure to read more great tips on how to find trending products to sell online.
Top Trending Products for 2025
Now, without further ado, here are the top trending products for 2025 you’ll want to add to your inventory.
Eclectic Apartment Decor
Home design has gone personal. Searches for eclectic apartment rose by 630% on Pinterest, reflecting a global push toward making home spaces more unique. From gallery wall art to vibrant fixtures, these products work best for online stores in the home-and-lifestyle niche.
Rococo Outfits
The modern revival of rococo fashion is making waves in the world of clothing. Think of ornate details, pastel tones, and luxurious materials.
With a +5465% search spike (according to Pinterest Predicts), this niche market is growing fast among fashion-forward consumers. Perfect for boutiques focused on unique, statement-making attire.
Nesting Party Products
Say hello to the nesting party—the baby shower reinvented! This heartwarming parenting trend is up 205% on Pinterest, and it’s less about the gifts and more about helping new parents get ready for the postpartum period.
This trend is about helping new parents prepare for their baby’s big arrival. Think diaper bouquets, freezer-friendly meals, baby cabinet organizers, and more.
Padel Rackets
Padel tennis is one of the fastest-growing sports worldwide, with padel rackets reaching a jaw-dropping 1,186% increase in search growth, according to Exploding Topics. This is a niche market worth exploring, especially in regions where this sport is gaining popularity.
Cable Knit Sweaters
Practical and stylish, cable knit sweaters have proven to be a cold-weather staple year after year. Searches on Pinterest have increased by +110%, signaling strong demand. They’re easy to market during the fall and winter seasons—think cozy, chic Instagram campaigns.
Indoor Planters
The houseplant obsession isn’t fading anytime soon. According to Google, searches for indoor planters are up 55%, reflecting an appetite for sleek, Instagram-worthy plant accessories. Market to millennials and Gen Zers who are perfecting their green thumbs.
Skiing Fits
Winter sports are trending! With a 255% rise in Pinterest searches, skiing gear and apparel—such as thermal layers, flashy jackets, and performance outfits—offer endless potential. Target outdoor enthusiasts and adventure-seekers.
Products for Pickle Making
Pickling is no longer just grandma’s pastime—it’s a hobby for eco-conscious, DIY-savvy consumers! Look to sell jars, fermentation kits, or specialty spices.
Google Trends listed “pickle recipe” as one of the top searches in the Food & Lifestyle category in the “Year in Search” report, showing that interest in these products is on the rise.
Interestingly, Pinterest Predicts also spotlighted a growing pickle trend, with top searches including pickle margaritas, fries, dips, and even cakes.
Renter-Friendly Wallpaper
A staggering 8,100% surge in search growth (according to Exploding Topics) proves renters are hungry for stylish, removable wallpaper to personalize their spaces without committing long-term. This is a dream category for home decor online stores.
Workout Essentials
The fitness-at-home trend remains strong. All kinds of workout products, from resistance bands to yoga mats, will remain highly profitable entering 2025. Create bundles or offer customization for a standout edge.
Google Trends’ “Year in Search” report highlighted these trending workout searches—use it as inspiration to shape your product offerings.
Moto Boots Outfits
Functional yet edgy, moto boots are more than footwear—they’re a cultural statement. Consumers pair these with casual and rugged looks, and search volumes are up a massive 445% on Pinterest. These boots are ideal for ecommerce stores targeting younger or streetwear-savvy audiences.
Kids’ Scooters
Thanks to active parenting trends, kids’ scooters are seeing a 65% spike in search traffic, according to Google. These products cater to families looking for fun outdoor activities for their children.
Boba Tea Protein
The internet never underestimates its love for boba tea! According to Exploding Topics, the fusion of boba tea flavors with protein powder is trending, with an 8,200% rise in search traffic. It’s ideal for foodies with a taste for fun flavors.
White Noise for Sleep Machines
According to Google Trends, “white noise for sleep” searches hit an all-time high in 2024.
With rising interest in wellness and better sleep habits, white noise machines are a go-to gadget. They’re small, affordable for consumers, and perfect for marketing to stressed professionals or new parents.
Mocktails and Non-Alcoholic Drinks
Over the past five years, more and more people have been searching for “dry January”—taking a month off from alcohol—and it hit an all-time high in 2024. This trend is only expected to grow even more in 2025.
However, the demand for mocktails and non-alcoholic drinks is strong year-round. This makes them perfect for targeting health-conscious or lifestyle-focused shoppers looking for fun, alternative beverages.
Consider offering customizable options that cater to specific dietary restrictions or preferences.
Start Selling Trending Products
Adapting to trends gives your business the edge it needs to stay competitive in fast-changing markets. Offering in-demand products not only helps you attract more buyers but also builds long-term customer loyalty.
No matter what niche you’re targeting—fashion, fitness, home decor, or wellness—there’s something for every business owner on this list.
Create a free online store with Ecwid today and turn your trending product idea into a thriving business. With dozens of ready-made site templates designed for all kinds of niches, you can have your online store up and running in no time.
Learn more
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- How To Find Trending Products To Sell Online
- How to Create Demand For Unique Products
- How to Develop a New Product that Solves a Problem
- How To Evaluate Product Viability
- What is a Product Prototype
- How to Create a Product Prototype
- How to Figure Out Where to Sell Your Products
- Why You Should Sell Unprofitable Products
- White Label Products You Should Sell Online
- White Label vs Private Label
- What is Product Testing: Benefits and Types
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