Our research study, in collaboration with CrowdDNA, aims to understand people’s relationship with social media ads across different social media platforms.

Advertising has historically been a way for advertisers to position a product or service as the star of an ad and deliver a message to as many people as possible.

The Future of Facebook

Takeaways Our vision for Facebook is simple: Facebook is for social discovery that opens your world in big and small ways. We’ve always been social, and we’ve always helped people

Evolving and Expanding Ads on Reels

Today, we’re updating and expanding our Ads on Reels test, making it possible for more creators to earn money for their engaging reels. Learn more about how to get access

Digital Advertising’s Role in Driving Long-Term Brand Growth

Brand-building is critical to the long-term success of business performance. People are increasingly spending more time on digital channels; in fact, according to the Global Web Index, consumers spend 72%

Maximizing Your Business Potential with Social Media Marketing

In the ever-evolving landscape of digital marketing, social media has emerged as a powerful tool for businesses to connect with their target audience, build brand awareness, and drive growth. Social